Japanese hair care brand &honey has expanded its U.S. distribution by launching six products with Ulta Beauty. The brand’s offerings, priced at $23 each, are now available online and in about 600 Ulta stores across the country.
Read More
The launch features products from the Deep Moist and Melty Moist Repair collections, which include shampoos, treatments, and hair oils. The Deep Moist collection is designed for intensive hydration, while the Melty Moist Repair collection targets dryness and frizz. The brand emphasizes honey as a key ingredient in its Japanese-inspired, moisture-focused hair care line.
This partnership significantly enhances &honey’s presence in the U.S. market, aligning with the growing international interest in Asian beauty products that extends to hair care, beyond just skincare and makeup.
Source: PR Newswire